Brandon, MS
B-
Overall25.4kPopulation

Photo: Wikipedia

Quality of Life

Overall Quality Of Life
B+
Good

Above-average quality of iife. The area offers a reasonable cost of living, decent mobility, and a mix of neighborhood amenities.

What does this tell us?

Quality of Life blends cost of living, nearby amenities, socioeconomic signals, and neighborhood character. City-level scores represent the whole municipality; individual neighborhoods can differ.

Cost of Living

101/100

1% above national average

A

The Real Cost of Living in Brandon, MS

TierIndividualFamily (4)
Survival $20k$38k
Comfortable $50k$73k
Luxury $126k+$196k+
Elite (Top 5%) $149k+$231k+
Affordability Ratio

127%

The Area Signal

A metric tracking the socioeconomic signals of the area.

A
Hood Index scan area
Luxury Lean83%
RisksNeutralGrowth
Premium
40
Positive
35
Poor
9
Negative
4

Groceries

5 within 10 miles

2.8mi

Gas

20 within 10 miles

0.3mi

Hospital

20 within 20 miles

2.7mi

Airport

BNA — Nashville International

326.2mi

Post Office

USPS — Flowood, MS

5.8mi

Critical Amenities

Golf2Nearest 4.4 mi
Camping5Nearest 10.2 mi
Marina0Nearest 16.1 mi
Winery0 
Ice Rink0 
Gun Range1Nearest 4.6 mi

Quality-of-Life Analysis

Brandon, Mississippi, presents a quality of life defined by suburban affluence and family-oriented stability, drawing residents who prioritize strong schools, low crime, and a slower pace within commuting distance of Jackson. The city’s cost of living index of 101 (on par with the U.S. average) belies a housing market that is notably more expensive than surrounding Rankin County towns, attracting professionals, medical workers, and government employees who work in the capital but want a quieter home base. With a median household income well above the state average, Brandon’s population skews toward married couples with children and retirees seeking a predictable, well-maintained environment.

Cost of living, housing affordability, and how Brandon compares to Jackson and Madison

While Brandon’s overall cost of living sits at the national average, housing is the primary driver of its premium relative to the rest of central Mississippi. The median home value of $255,900 is roughly 30% higher than the Jackson metro average and significantly above the Mississippi state median of around $170,000, reflecting strong demand for the Rankin County school system and newer subdivisions. Renters face a median rent of $1,261, which is competitive with Madison but about $200–$300 more per month than comparable units in Flowood or Pearl. The trade-off for this higher housing cost is a median commute of roughly 27 minutes—shorter than the average for Jackson-area suburbs—thanks to direct access via Interstate 20 and U.S. Highway 80. Property taxes in Rankin County remain moderate, and Mississippi’s homestead exemption offers additional relief for owner-occupants, making Brandon more affordable than similarly sized suburbs in Texas or Florida for the same home price.

Schools, amenities, and the daily rhythm of life in Brandon

Daily life in Brandon revolves around the highly regarded Rankin County School District, where Brandon High School and Northwest Rankin High School consistently rank among the top 10 in Mississippi for test scores and college readiness. The city’s amenity base centers on the sprawling Brandon Amphitheater, which hosts concerts and community events, and the Crossgates River Oaks development, offering retail, dining, and a 24-hour fitness center. For outdoor recreation, residents use the 40-acre Brandon Sportsplex for youth leagues and the Ross R. Barnett Reservoir (10 minutes north) for boating and fishing. The daily rhythm is car-dependent but unhurried: most errands are run along the U.S. 80 corridor, and weekend traffic is light compared to Jackson’s I-55 corridor. Healthcare access is solid, with Merit Health Rankin hospital in nearby Pearl and the University of Mississippi Medical Center 20 minutes away in Jackson. Dining leans toward chain restaurants and local staples like Walker’s Drive-In (a James Beard-recognized spot in nearby Jackson) and Pig & Pint for barbecue, though nightlife is minimal—most social life centers on school events, church, and youth sports.

Brandon is best suited for families and professionals who value top-tier public schools, low violent crime rates, and a predictable suburban routine over urban nightlife or cultural density. Retirees on a fixed income may find the housing costs challenging compared to smaller Mississippi towns, but the combination of short commutes, strong property values, and access to Jackson’s medical and employment hubs makes it a logical choice for those working in healthcare, state government, or education. Singles and young professionals without children may find the social scene limited and the cost of living harder to justify, but for anyone prioritizing safety, schools, and a 27-minute commute to the capital, Brandon delivers a consistently high quality of life.

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Crime

Overall Crime Grade
A-
Very Safe

Lower crime rates than 76% of comparable U.S. locations.

Crime Rate
3.5
Incidents per 1,000 residents
5yr Trend
−23.1%
Overall crime change since 2020

Violent Crime

5yr−5.5%
Homicide
0.12 / 1k Residents105% above state avg
Robbery
0.00 / 1k Residents100% below state avg
Aggravated Assault
0.35 / 1k Residents74% below state avg

Property Crime

5yr−40.7%
Burglary
0.27 / 1k Residents85% below state avg
Larceny-Theft
2.42 / 1k Residents66% below state avg
Motor Vehicle Theft
0.31 / 1k Residents73% below state avg
Source: FBI Crime Data · 2025

Crime Analysis

Brandon, Mississippi, reports a violent crime rate of 49.9 incidents per 100,000 residents and a property crime rate of 303.2 per 100,000, placing it among the safest communities in the Jackson metropolitan area. These figures are significantly lower than both the Mississippi state averages and national benchmarks, making Brandon a standout for safety-conscious relocators. However, as a city within a large metro area, Brandon is not immune to the broader crime trends and policy influences emanating from the Jackson region, where progressive judicial philosophies have raised concerns about offender recidivism and public safety.

Crime in context

Brandon’s violent crime rate of 49.9 per 100,000 is roughly one-sixth the national average and a fraction of Mississippi’s state rate of approximately 230 per 100,000. Property crime in Brandon (303.2 per 100,000) also runs well below the national figure of about 1,950 per 100,000. These low numbers are a direct result of local law enforcement priorities and a community-oriented policing model. However, the city’s proximity to Jackson—where progressive district attorneys have implemented policies such as reduced cash bail and diversion programs for repeat offenders—means that crime spillover is a legitimate concern. Residents should be aware that while Brandon itself is safe, the broader metro area’s justice system trends can influence regional crime patterns.

What residents experience

Daily life in Brandon is characterized by a strong sense of security. The city’s police department maintains a visible presence, and neighborhood watch programs are active in subdivisions like Crossgates and Lake Caroline. Property crimes, primarily theft from vehicles and occasional burglaries, are the most common incidents but remain rare compared to nearby Jackson. Violent crime is exceptionally uncommon; the 49.9 per 100K figure translates to roughly one violent crime every two months in a city of 24,000. Residents consistently report feeling safe walking in downtown areas and using parks after dark, a stark contrast to the experience in many parts of the capital city.

Neighborhood-level variation

Safety is not uniform across Brandon, though variation is minor. The highest concentration of property crime occurs near the Interstate 20 corridor and commercial zones along Highway 80, where transient populations and retail density create more opportunities for theft. Established residential neighborhoods like Brandon Hills and Oakdale consistently report near-zero violent crime. The city’s eastern and southern subdivisions, which are more rural and have limited through-traffic, are statistically the safest. For families and retirees, the key takeaway is that Brandon’s overall safety is excellent, but choosing a home away from major commercial arteries offers an additional layer of security against property crime.

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* Values derived from national, state, county, city and local statistics and may differ in a specific area. Last updated: 2026-04-30T21:52:56.000Z

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Brandon, MS